A practical guide to reviewing rent, assessing London market evidence, serving a lawful increase and challenging an excessive proposal.
Understanding London rent reviews
A rent review is the process used to assess whether the rent for a privately rented property should change.
In London, proposed rents are usually considered against comparable properties, location, condition, size, furnishings and current market demand.
A landlord cannot increase rent informally whenever they choose. For assured periodic tenancies in England, the correct statutory process must be followed.
Important
From 1 May 2026, landlords must normally use the Section 13 process and prescribed Form 4A to increase rent for an assured periodic tenancy.
Rent-increase rules from 1 May 2026
The Renters’ Rights Act changed the way rent increases operate for assured tenancies in England.
A landlord may normally increase rent only once in any 12-month period and cannot increase the rent during the first year of a new tenancy.
The proposed rent should reflect the open market rent rather than an arbitrary or punitive amount.
Only one rent increase is normally permitted each year
Rent cannot normally be increased during the tenancy’s first 12 months
The landlord must use the statutory Section 13 procedure
At least two months’ notice must normally be given
The proposed rent should reflect open market value
The tenant may challenge an excessive increase
The Section 13 process
Section 13 provides the statutory procedure for proposing a new rent for an assured periodic tenancy.
The landlord must serve the current prescribed Form 4A, stating the proposed rent and the date on which it is intended to begin.
The new rent cannot take effect before the notice period expires or before the law otherwise permits another increase.
Use the current prescribed Form 4A
Enter the existing and proposed rent accurately
State the correct effective date
Give at least two months’ notice
Serve the notice using an accepted method
Keep evidence showing when and how it was served
Rent-review clauses
Landlords must use the statutory process to increase rent for an assured periodic tenancy, even where the tenancy agreement contains a rent-review clause.
An automatic contractual clause should not be relied upon as a substitute for the prescribed notice procedure.
Any increase agreed before 1 May 2026 through a rent-review clause may be affected by the transitional rules where it was intended to take effect after that date.
What is open market rent?
Open market rent is broadly the rent a landlord could reasonably expect to receive if the property were offered to the market on similar terms at that time.
It is not necessarily the highest advertised asking rent. A reliable assessment should consider genuinely comparable properties and their differences.
The evidence should be current, local and relevant to the property being reviewed.
Property type and floor area
Number and size of bedrooms
Exact location and transport access
Condition and quality of finish
Furnished or unfurnished status
Outdoor space, parking or concierge services
Energy efficiency and heating arrangements
Terms and restrictions attached to the tenancy
Factors affecting London rents
London is made up of many distinct rental markets. Two similar homes can command different rents because of transport links, school catchments, local amenities or the character of the immediate street.
Landlords should avoid relying only on borough-wide averages because these may conceal significant differences between neighbourhoods and property types.
A professional review should balance online evidence with the condition and characteristics of the actual property.
Distance from Underground, Overground or rail stations
Access to employment and education centres
Local shops, restaurants and green spaces
Building age, design and security
Lift, porter, gym or communal facilities
Private balcony, terrace or garden
Parking and electric-vehicle charging
Seasonal supply and tenant demand
Using comparable evidence
Comparable evidence is strongest when it relates to recently marketed or let properties that closely resemble the subject property.
Landlords and agents should record why each comparable is relevant and make reasonable adjustments for material differences.
A larger property, premium refurbishment or superior location may justify a higher rent, while poor condition or missing amenities may justify a lower figure.
Use properties in the same neighbourhood where possible
Match the number of bedrooms and property type
Prioritise recent listings and completed lettings
Compare condition and furnishing level
Check whether bills or services are included
Avoid relying on unusually high asking prices
Keep screenshots or records of supporting evidence
Asking rent versus achieved rent
An advertised asking rent shows what a landlord hopes to obtain, but it does not prove that a tenant agreed to pay that amount.
Achieved-rent evidence can provide a stronger indication of market value where it is available and sufficiently comparable.
A balanced review may consider both current listings and recent completed lettings rather than relying on a single source.
Notice and effective date
A landlord must normally give the tenant at least two months’ notice of a proposed rent increase.
The notice must state when the new rent will begin. That date must comply with the statutory timing requirements and cannot ordinarily fall within 12 months of the previous increase.
If the notice contains an incorrect date or does not provide the required period, the proposed increase may be invalid.
Important
The tenant should continue paying the existing rent until the new rent lawfully takes effect or the tribunal determines another amount.
Tenant options after receiving notice
A tenant should review the notice, proposed amount and effective date promptly.
The tenant may accept the increase, discuss the figure with the landlord or agent, or apply to the First-tier Tribunal if they believe the proposed rent is above the open market rent.
Ignoring the notice does not necessarily prevent the proposed rent from taking effect.
Check that Form 4A has been used
Confirm that at least two months’ notice was provided
Check the date of the previous increase
Research comparable local properties
Request the landlord’s supporting evidence
Discuss a reasonable alternative where appropriate
Apply to the tribunal before the applicable deadline
Challenging a rent increase
A tenant who believes a proposed rent exceeds the open market rent may apply to the First-tier Tribunal Property Chamber.
The application should be made before the proposed increase takes effect. Tenants should not wait until after the effective date to seek advice.
The tribunal considers the rent the property could reasonably achieve on the open market under a comparable tenancy.
Submit the required tribunal application
Include the landlord’s rent-increase notice
Provide tenancy and payment information
Submit relevant comparable evidence
Explain defects or limitations affecting rental value
Attend an inspection or hearing if required
How the tribunal determines rent
The tribunal does not decide whether an increase feels affordable or fair based only on the tenant’s personal finances.
Its role is generally to determine the open market rent for the property by considering its condition, location, size and tenancy terms.
The tribunal may consider comparable evidence from both parties and may inspect the property where appropriate.
Important
A tribunal challenge should be supported by objective market and property evidence rather than general statements about London rents.
Challenging an initial rent
A tenant may also be able to ask the First-tier Tribunal to determine the open market rent where they believe the initial rent agreed at the start of the tenancy is excessive.
An application concerning the initial rent must normally be made within the first six months of the tenancy.
Because strict deadlines may apply, tenants should obtain advice promptly.
Condition and outstanding repairs
The condition of a property may affect its open market rental value.
Serious disrepair, damp, mould, defective heating or missing facilities may distinguish a property from higher-priced comparables.
A rent review does not remove the landlord’s separate responsibility to complete legally required repairs.
Record unresolved defects
Keep dated photographs
Save repair reports and correspondence
Identify facilities that cannot be used
Compare the property with homes in similar condition
Report urgent hazards separately
Preparing a landlord rent review
Landlords should begin by reviewing the existing rent, the date of the previous increase and the property’s current condition.
The proposed rent should be supported by reliable evidence and should not be used as a means of pressuring a tenant to leave.
A moderate, well-supported increase may be easier to justify and maintain than an aggressive figure based on exceptional listings.
Confirm when the tenancy began
Check the date of the last rent increase
Inspect the property where appropriate
Resolve important maintenance issues
Gather current comparable evidence
Calculate a defensible market figure
Use Form 4A correctly
Keep a complete compliance record
Preparing a tenant response
Tenants should compare the proposed amount with genuinely similar properties rather than general London averages.
Evidence should account for differences in location, size, condition, amenities and included services.
Where the proposed increase appears reasonable, the tenant may still discuss timing or other practical concerns with the landlord.
Review the notice immediately
Check the legal timing requirements
Collect comparable listings
Document the property’s condition
Calculate the monthly and annual difference
Communicate in writing
Seek housing advice before deadlines expire
Negotiating a proposed rent
Landlords and tenants may discuss the proposed rent and try to reach a practical resolution.
A tenant might present stronger comparables, highlight outstanding repairs or suggest a different figure.
Any discussion should be documented clearly. However, the landlord must still follow the required statutory process when increasing the rent.
Practices landlords should avoid
A rent increase should not be used as an informal eviction method or punishment for reporting repairs.
Landlords and agents should not misrepresent market evidence, backdate an increase or demand payment before the lawful effective date.
Failure to use the correct process may lead to disputes, enforcement action or an unsuccessful claim for unpaid rent.
Increasing rent more than once within 12 months
Increasing rent during the first year of a new tenancy
Giving less than the required notice
Using an outdated or incorrect form
Backdating the effective date
Pressuring a tenant not to challenge the increase
Using rent as retaliation for a repair complaint
Records to keep
Good documentation helps both parties understand how the proposed rent was calculated and whether the correct procedure was followed.
Landlords and agents should keep records securely and in accordance with applicable data-protection requirements.
Current tenancy information
Previous rent and increase dates
A copy of Form 4A
Evidence showing service of the notice
Comparable property evidence
Inspection and condition reports
Correspondence with the tenant
Any tribunal documents or decisions
How Dan & Shiv Realty can help
Dan & Shiv Realty provides practical London rental-market guidance for landlords and tenants.
We assess property characteristics, review relevant comparable evidence and help landlords prepare clear, professionally supported rent recommendations.
Where a matter becomes disputed or proceeds to a tribunal, clients should obtain advice from an appropriately qualified housing professional.
London rental-market assessments
Comparable property research
Property condition reviews
Rent recommendation reports
Landlord and tenant communication
Notice-process coordination
Organised supporting records
Common questions
Frequently asked questions
How often can a landlord increase rent?+
For an assured periodic tenancy in England, rent may normally be increased only once in any 12-month period.
Can rent be increased during the first year?+
A landlord cannot normally increase rent during the first 12 months of a new assured periodic tenancy.
How much notice must a landlord give?+
The landlord must normally give at least two months’ notice using the prescribed Form 4A.
Can a landlord use a rent-review clause?+
For assured periodic tenancies under the reformed system, the landlord must use the statutory Section 13 process rather than relying on an automatic contractual rent-review clause.
Can a tenant refuse a rent increase?+
A tenant may discuss the proposal or challenge it through the First-tier Tribunal where they believe it exceeds the open market rent. Simply ignoring the notice may not stop the increase.
When must a tribunal application be made?+
A challenge to a proposed increase should normally be submitted before the date on which the proposed rent is due to take effect.
What evidence is used to assess market rent?+
Relevant evidence may include recently marketed or let comparable properties, together with the subject property’s location, size, condition, amenities and tenancy terms.
Can outstanding repairs affect the market rent?+
Yes. The property’s condition and facilities may affect its open market value, although repair obligations remain a separate legal responsibility.
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